A website, product and sales story for compensation software.

Payfactors gives HR teams the market data they need to pay people fairly, and it was ready to take on the spreadsheets most of them still lived in. Our team at TechGrayscale built the brand around one idea, compensation revolutionized: a website that makes the case, a product dashboard that turns pay data into something you can read at a glance, and sales print that carries the same voice into the room. A confident serif, a tall gothic headline and a deep midnight field make a technical product feel clear and decisive.