work

Studio note 01 / 06

Good kerning is invisible. Bad kerning is a group chat.

work hi@nickpanczak.com linkedin

Bend, OR

Good kerning is invisible. Bad kerning is a group chat.
Make the logo bigger. Then smaller. Then ship it.
Whitespace is not empty. It is paid for.
Every brand guide has a page nobody reads. I wrote some of them.
The best feedback starts with “what if”.
Final_v7_REAL_final.psb

Studio note 01 / 06

Good kerning is invisible. Bad kerning is a group chat.

work hi@nickpanczak.com linkedin

Bend, OR

Good kerning is invisible. Bad kerning is a group chat.
Make the logo bigger. Then smaller. Then ship it.
Whitespace is not empty. It is paid for.
Every brand guide has a page nobody reads. I wrote some of them.
The best feedback starts with “what if”.
Final_v7_REAL_final.psb

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work hi@nickpanczak.com linkedin

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